The Juggernaut

Varsha Bansal

Varsha Bansal is a journalist based in Bangalore covering the new economy. Previously she has worked with The Economic Times and Mint where she spent most of her time writing on consumer internet companies including Flipkart, Ola, etc. Before that she was a reporter in Washington, D.C. working at Kiplinger, a personal finance magazine.

For Kashmir’s Startups, Slow Internet is the New Normal

India’s internet throttling has cost Kashmir dearly, leaving internet businesses fighting for their livelihood.

Will Indians Replace TikTok?

Indian founders rush to fill the gap created by India’s Monday ban of 59 Chinese apps.

The Deal of a Lifetime: Reliance’s Jio Platforms

Major investments into an ostensibly asset-light tech business are actually betting on Jio’s telco dominance. Everything else is just the cherry on top.

The Indian SaaS Juggernauts

The new darlings of Indian tech have been disrupting their U.S. counterparts with similar or better offerings at lower prices.

Radio Mirchi and the Nostalgia Market

The Indian radio station is like an aunty in your ear and knows what South Asians who have left in the ’80s and ’90s want to listen to.

How a Radio Nation is Developing a Taste for Podcasts

Even before the numbers make sense, India is investing in podcasts and hoping that audio will go the way of video.


The Juggernaut tells untold, smart South Asian stories and news you won't find anywhere else.

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